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In Brands We Trust - Why Brands Must Treat Trust Like Gold | Forbes

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in March
Steve Olenski, Contributor

Back in January of this year I wrote a piece which spoke to the need for every marketer to remember a certain nine-letter word: Relevance.

http://www.forbes.com/sites/steveolenski/2014/03/04/in-brands-we-trust-why-brands-must-treat-trust-like-gold/
 

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